Customer Survey Proves B2B Data Quality Is Paramount

20110223 Sital Responsiva video

Responsiva’s regular customer satisfaction surveys consistently prove that b2b data quality is the paramount consideration. Whilst pricing is always key, minimising the number of mailing returns or dead phone numbers and ensuring the business data targets are exactly right for the client target market are of considerably higher importance.

This short video from Sital gives an overview of the statistics from Responsiva’s customer satisfaction surveys. Over the years these figures have altered very little, and even in times of recession the business data quality remains the highest priority.

More than 70% of Responsiva’s prospect data orders now come from repeat customers, who have previously experienced the exceptionally high attention to detail and data accuracy provided by us.

For more information contact Responsiva on 0800 118 5000 or email us at