b2b data Company Start Date

Limited Companies For Limited companies the Incorporation Date is derived from Companies House. Note: this is the date that the company was incorporated at Companies House. It may not have been trading since this date because Directors can register a business at Companies House and then not start actively trading until […]

Business Data Branch Count

  Featured Data Variable: “Branch Count” The “Branch Count” variable doesn’t appear on standard business data supplies, because more questions would be raised than answered. Yet it’s a very powerful selection filter. The branch count field has a numerical value, relating to the number of sites per company.   Examples Some examples of high […]

b2b data uses: Email vs Postal Campaigns

Email Marketing vs Direct Mail Whilst email marketing has its place and benefits, the overall return on investment is considerably lower than most would perceive. The initial cost of an email database needs to be factored in, and compared to the percentage of responders and eventual conversions to becoming a new […]

Email and telemarketing in business

There are so many different ways to market your business, from telemarketing to email marketing, social media, direct mail and much more. However, ultimately there are advantages and disadvantages to all marketing strategies and it will always depend on the type of industry you’re in. Some marketing areas will have a […]

Five benefits of using prospect data lists

No matter what industry you work in, it is crucial for both a business growth and survival to ensure that you are reaching the right customers with your products and services. However, how do you find those potential customers? Do you wait for customers to come to you? Do you have […]

White Collar Business Data List

The most common approach for companies who seek a business data list of white collar workers is to review the industry classifications. With around five hundred SIC codes, and two thousand lower level business data descriptions, these will show the vertical market that each company operates within. But does this method truly identify the white collar […]

Business Data Samples

There are three reasons to get business data samples when sourcing a prospect list; (1) Data Qualification (2) Quality Testing (3) Review the b2b data Fields   DATA QUALIFICIATION The first, Data Qualification, is your opportunity to manually check each sample record to ensure it meets with your business data brief. Some examples […]