Good Van & Truck Hire Data Lists
Call us now to find out how we can benefit
you and your organisation
0800 118 5000
- Data Lists expertise for your business
- B2B Data cleansing & enhancement
- Free Market Report Analysis
Industry classification: Van & Truck Hire
Available data lists: 803
Market sector: Hire & Rental
Data Cleansing & Enhancement
Data regulations insist that all data controllers take reasonable steps to keep their database lists up to date, and destroy any data lists which have no relevant future use.
Responsiva's data cleansing and enhancement service provides two fundamental values for your marketing database:
- 1. By matching your b2b mailing lists to the current business data universe;
- a. Business gone-aways can be flagged and removed
- b. Your existing data fields are updated with the current information available.
- c. Telephone Preference Service Screening
- 2. Your database can be enhanced with additional data fields, such as:
- a. Employee size
- b. Industry classification
- c. Premise type
- d. Additional contact names & email addresses
- e. Telephone number, website, fax number
All data cleansing & enhancement services are quoted for in advance of any obligation.
Contact Job Titles
The contact job title of the most senior contact name is a key determinant when considering business mailing lists. 96% of Responsiva's mailing lists have a contact name.
When specifying business prospect data, you can opt to ensure all records contain a contact name.
The job title tells us a lot about the business list;
- 72% of job titles are directors. This includes titles like Managing Director, Proprietor, Partner, Chief Executive and Chairman. These are decision-making job titles with a clear autonomy at the business site. These are perfect as a telemarketing data list.
- 28% of job titles are managers. For example, Office Manager, Branch Manager.
These titles have value but are less likely to convert for marketing most services.
Number of Sites
There are more than one million businesses operating from a single site. The number of sites a business has is a useful tool in removing the chains from b2b data lists, which are easily recognisable as having 10+ sites.
Multiple site business information presents potential marketing issues in identifying the key decision maker from within the businesses. Responsiva segment the mailing lists by also applying other variables such as:
- Named director at site
- Head office premise type
Data lists utilising the number of sites is of particular interest to companies marketing (say) software integration systems and internal courier services.
If you require business lists to be counted by the number of sites please ask your Account Manager because this is not a typical variable by which marketing lists are regularly segmented.
How Many Prospects Do You Need?
There is little point in purchasing a prospect database of 10,000 records if you will only market to 500 of them.
Most list brokers have minimum order levels. Responsiva's minimum order levels are lower than most, with the smallest data files being appropriately sized for the sole trading business.
A dedicated telemarketer will make a typical 100 – 150 dials per day, or 2,000 – 3,000 per month. This would suggest that a telemarketing data file of 2,500 records is of an appropriate size for a business to keep a full-time telemarketer busy for one month.
For mailing lists, with a response rate of 1% a b2b mailing list of 1,000 records should yield ten enquiries. This is a reasonable benchmark to work backwards from.
