Good Safety Equipment & Clothing Data Lists

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Data Lists expertise for your business
B2B Data cleansing & enhancement
Free Market Report Analysis

Industry classification: Safety Equipment & Clothing

Available data lists: 381

Market sector: Television & Radio

About Responsiva

With a fifteen year Account Director background in the marketing database industry, Toby Harris formed Responsiva in 2003. For the first five years of the business Responsiva offered telephone marketing and mailing data services. More than one million outbound telephone calls were made on behalf of commercial customers, across all industry sectors.

These services enabled a fantastic analytical learning of the types of business data which are most responsive to marketing campaigns. This learning is applied today for customers, ensuring them not only great prospect lists but also the most likely prospects to respond to their marketing.

The core competency of Responsiva today is not just data knowledge, but also a total dedication to ensuring 100% customer satisfaction throughout the full process of dealing with us.

Telephone Preference Service

Responsiva's business information supplied as telephone marketing data is pre-screened against the Telephone Preference Service (TPS) as standard. This ensures that telemarketing lists are compliant with data protection requirements.

Statistics for business data registered with the TPS file across the universe of UK businesses:

27% of telephone data is registered with the TPS file.
If only telemarketing data with 5+ employees are considered, the figure drops to 16.5% of company data registered with the TPS file.
And for the telephone data lists with 20+ employees, only 12% of the universe is registered.

Smaller businesses (especially sole traders) find excessive inbound telemarketing calls obtrusive to their operation and daily trading. Therefore a higher percentage of the smaller companies are registered.

Direct Mail Data Lists

All information from Responsiva is ideal for a prospect mailing list. Business lists are supplied with company name and address, with a contact name where required.

Mailing data lists may be targeted for multiple use (i.e., many mailshots) over a twelve month period. And Responsiva guarantees that you will get less than 2% returns with your direct mail data. Any excess of this figure is refunded without question, even during a difficult economic climate with so many businesses folding.

A b2b mailing list will typically yield a 1% - 2% response rate, though this depends entirely on your service offering, timing, marketing literature and the prospects selected.

The use of business mailing data has remained a consistent favourite route to market.

Company Date Established

Marketing data lists may be selected by the business established data at premise.

This has two key applications

The first is to select a prospect list of companies who commenced trading within (say) the last year. This has particular relevance for accountants who are seeking to target a business data list of companies who have not filed their first year's accounts.

The second is for companies seeking a prospect list of companies of a certain age. For example, premises built before the year 2000 have an associated asbestos management legislation.