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Exact Relaxation Techniques Data Lists

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Industry classification: Relaxation Techniques

Available data lists: 28

Market sector: Hospitals & Medical

Geographical Requirements

All b2b data requires a geographical specification, even if this is the full UK.

When ordering marketing data lists the geographical aspect should be the first point of consideration. B2b mailing lists may be segmented geographically by:

  • Town
  • County
  • Postcode AREA (e.g. "M", "WA", "SK")
  • Postcode DISTRICT (e.g. "M1", "M3 - 5", "M8 & 9")
  • Postcode SECTOR (e.g. "M12 5", "M12 7 - M12 9")

The value of targeting marketing data to a tight catchment area is the reduction of travelling time (and petrol costs) for your sales team.

There are 124 postcode areas in the UK, and a mailing list may be segmented by territories (e.g. "North West", "Scotland", "London" etc).

Counts of available mailing lists may be supported with maps.

Telephone Preference Service

Responsiva's business information supplied as telephone marketing data is pre-screened against the Telephone Preference Service (TPS) as standard. This ensures that telemarketing lists are compliant with data protection requirements.

Statistics for business data registered with the TPS file across the universe of UK businesses:

  • 27% of telephone data is registered with the TPS file.
  • If only telemarketing data with 5+ employees are considered, the figure drops to 16.5% of company data registered with the TPS file.
  • And for the telephone data lists with 20+ employees, only 12% of the universe is registered.

Smaller businesses (especially sole traders) find excessive inbound telemarketing calls obtrusive to their operation and daily trading. Therefore a higher percentage of the smaller companies are registered.

Number of Sites

There are more than one million businesses operating from a single site. The number of sites a business has is a useful tool in removing the chains from b2b data lists, which are easily recognisable as having 10+ sites.

Multiple site business information presents potential marketing issues in identifying the key decision maker from within the businesses. Responsiva segment the mailing lists by also applying other variables such as:

  • Named director at site
  • Head office premise type

Data lists utilising the number of sites is of particular interest to companies marketing (say) software integration systems and internal courier services.

If you require business lists to be counted by the number of sites please ask your Account Manager because this is not a typical variable by which marketing lists are regularly segmented.

Why Choose Responsiva?

Most list brokers can supply b2b data from the full universe of around two million UK businesses, though few supply business lists as competitively priced as Responsiva.

The five main reasons why you should source data lists from Responsiva are:

1. Unique response times
99% of enquiries to Responsiva are delivered within one hour.

2. Unrivalled marketing data knowledge.
Behind Responsiva is more than twenty years of data expertise and experience.

3. Immediate account management.
The person answering the phone will manage enquiry with full competence.

4. Free data counts and samples.
All data counts and samples are supplied free of charge with your quote.

5. Simple pricing structure
All quotations have a simple pricing structure with no confusion.

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