Exact Coal Mining Data Lists
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Industry classification: Coal Mining
Available data lists: 47
Market sector: Mineral Products
Business Premise Type
There are fourteen premise types with Responsiva's business data lists. In choosing the right marketing data for your campaigns, the premise type can have immense value.
The distinct premise types available with marketing lists are:
| 1. | Factories | (4.1%) |
| 2. | Warehouses | (1.3%) |
| 3. | Traders from home | (11.8%) |
| 4. | Retail outlets | (31.0%) |
| 5. | Offices | (14.7%) |
| 6. | Head offices | (21.9%) |
| 7. | Education | (2.7%) |
| 8. | Medical | (3.6%) |
| 9. | Transport | (0.1%) |
| 10. | Civic | (0.4%) |
| 11. | Workshops & repair | (3.6%) |
| 12. | Sports & leisure | (2.3%) |
| 13. | Centres of worship | (1.0%) |
| 14. | Other | (1.7%) |
B2b data can be tailored to your market using the premise type. For example, fork lift truck companies would be interested in warehouse prospect lists, whereas photocopier sales would prefer a data list of offices.
Company Size
There are two ways to segment prospect data lists by company size; by turnover or employee size.
The key issues with selecting b2b data lists by company turnover are (a) the age of the information and (b) many companies are not required to file accounts. Therefore Responsiva recommends the use of employee size when sourcing business data lists. Facts & figures to consider when purchasing b2b prospect data from a list broker:
- 53% of business lists have less than 5 employees.
- 31.5% of prospect lists have 5 - 20 employees.
- 15.5% of data lists have more than 20 employees.
Depending on the Market Sector (e.g. Finance, Manufacturing etc) Responsiva can apply a "turnover per employee" ratio to your chosen business list.
Geographical Requirements
All b2b data requires a geographical specification, even if this is the full UK.
When ordering marketing data lists the geographical aspect should be the first point of consideration. B2b mailing lists may be segmented geographically by:
- Town
- County
- Postcode AREA (e.g. "M", "WA", "SK")
- Postcode DISTRICT (e.g. "M1", "M3 - 5", "M8 & 9")
- Postcode SECTOR (e.g. "M12 5", "M12 7 - M12 9")
The value of targeting marketing data to a tight catchment area is the reduction of travelling time (and petrol costs) for your sales team.
There are 124 postcode areas in the UK, and a mailing list may be segmented by territories (e.g. "North West", "Scotland", "London" etc).
Counts of available mailing lists may be supported with maps.
Contact Job Titles
The contact job title of the most senior contact name is a key determinant when considering business mailing lists. 96% of Responsiva's mailing lists have a contact name.
When specifying business prospect data, you can opt to ensure all records contain a contact name.
The job title tells us a lot about the business list;
- 72% of job titles are directors. This includes titles like Managing Director, Proprietor, Partner, Chief Executive and Chairman. These are decision-making job titles with a clear autonomy at the business site. These are perfect as a telemarketing data list.
- 28% of job titles are managers. For example, Office Manager, Branch Manager.
These titles have value but are less likely to convert for marketing most services.
