Prime Aerial Surveys & Photographers Data Lists

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B2B Data cleansing & enhancement
Free Market Report Analysis

Industry classification: Aerial Surveys & Photographers

Available data lists: 88

Market sector: Video, Film & Photographic

Company Date Established

Marketing data lists may be selected by the business established data at premise.

This has two key applications

The first is to select a prospect list of companies who commenced trading within (say) the last year. This has particular relevance for accountants who are seeking to target a business data list of companies who have not filed their first year's accounts.

The second is for companies seeking a prospect list of companies of a certain age. For example, premises built before the year 2000 have an associated asbestos management legislation.

There are some pitfalls with a marketing data list selected in this way because it includes business relocations and new company branches. But a directorship job title can weed out the branches.

Company Size

There are two ways to segment prospect data lists by company size; by turnover or employee size.

The key issues with selecting b2b data lists by company turnover are (a) the age of the information and (b) many companies are not required to file accounts. Therefore Responsiva recommends the use of employee size when sourcing business data lists. Facts & figures to consider when purchasing b2b prospect data from a list broker:

53% of business lists have less than 5 employees.
31.5% of prospect lists have 5 - 20 employees.
15.5% of data lists have more than 20 employees.

Depending on the Market Sector (e.g. Finance, Manufacturing etc) Responsiva can apply a "turnover per employee" ratio to your chosen business list.

Telephone Preference Service

Responsiva's business information supplied as telephone marketing data is pre-screened against the Telephone Preference Service (TPS) as standard. This ensures that telemarketing lists are compliant with data protection requirements.

Statistics for business data registered with the TPS file across the universe of UK businesses:

27% of telephone data is registered with the TPS file.
If only telemarketing data with 5+ employees are considered, the figure drops to 16.5% of company data registered with the TPS file.
And for the telephone data lists with 20+ employees, only 12% of the universe is registered.

Smaller businesses (especially sole traders) find excessive inbound telemarketing calls obtrusive to their operation and daily trading. Therefore a higher percentage of the smaller companies are registered.

Business Premise Type

There are fourteen premise types with Responsiva's business data lists. In choosing the right marketing data for your campaigns, the premise type can have immense value.

The distinct premise types available with marketing lists are:

1.	Factories	(4.1%)
2.	Warehouses	(1.3%)
3.	Traders from home	(11.8%)
4.	Retail outlets	(31.0%)
5.	Offices	(14.7%)
6.	Head offices	(21.9%)
7.	Education	(2.7%)
8.	Medical	(3.6%)
9.	Transport	(0.1%)
10.	Civic	(0.4%)
11.	Workshops & repair	(3.6%)
12.	Sports & leisure	(2.3%)
13.	Centres of worship	(1.0%)
14.	Other	(1.7%)