Responsiva Data Lists Blog

Barbers in banchory. Prospect list count: 2. For the SME Responsiva provide a test file of 1,000 data list records. This is adequately small enough to be of low cost, whilst suitably large enough to enable reasonably accurate measurement of the data file. This will enable a decision as to whether direct marketing will yield a suitable return on investment to roll out. Although only 1% of the full business universe, places of worship are a building type to consider excluding from your marketing database. Are churches, mosques and cathedrals likely to be your future customers? If not then they can be easily excluded from any telephone data lists you are looking to source. There are about 1.5 million email data list addresses available from responsiva. Approximately 50% of email data is generic (e.g. “info@”, “enquiries@” or “companyname @googlemail.com”) whilst the remainder is personalised. Generic email lists should not be ruled out indiscriminately because many go direct to the company owner’s inbox. Responsiva’s telephone lists have a guaranteed data quality. Although every telemarketing data list supplied is expected to contain less than 1% in dead phone numbers, we fully guarantee that you will not get more than 2%. Any excess of this figure is fully refunded without question, or a replacement telemarketing list supplied in its place. Approximately one third of business premises are retail outlets. When sourcing a business mailing list it is important to take account of the premise type because retail outlets will make up more than 30% of your b2b prospect data if included. Head offices and single sites are best separated from branches by the job title of the contact name. One thing you will not find at Responsiva is weak account management. From our experience there is nothing worse than trying to order a database list from an incompetent account manager who fails to appreciate your market. At Responsiva you are guaranteed a competent account manager who understands the right data files for your marketing. More than 10% of businesses trade from home, which is an important factor to consider when sourcing a prospect database. Not only are these companies generally very small by employee size, but they are also non-conventional in terms of their operation. Therefore it is important to consider the business premise type when sourcing mailing data. The full business data list universe contains approximately 3 million sites. One million of these include casual sole traders (e.g. someone who work as a magician at weekends) and multiple businesses from the same site (e.g. a garage which also sells and hires cars). Responsiva only supply prospect files from the reduced universe of two million businesses. In supplying your prospect data Responsiva will format the file into Excel as standard, and supply to you via email. Should any other format be required (e.g. csv, text or labels) please state this when placing your order for a prospect file. Most formats may be accommodated without extra cost, but there is a surcharge for labels. Email lists can be provided as one email address per company site, or multiple emails per premise. On average each business premise has up to three email addresses available. Typically email addresses relate to a senior decision maker (director / proprietor), but some email data is managerial or generic