Responsiva Data Lists Blog

Storage Services in penryn. Available data lists: 2. Senior contact names with job titles are populated on 97% of Responsiva’s BtoB mailing lists. If it is essential that 100% of your mailing data has a senior contact name then please let us know. In this case we will only supply you with a marketing data list where the name and job title is populated. Senior contact names with their job title are supplied as standard with Responsiva’s business lists. These names are populated on around 95% of prospects. Approximately 70% of company data records contain a named director-type contact, whilst the remainder contain a managerial contact name such as branch manager. Responsiva’s mailing lists are perfect for a telephone follow-up call. All data is supplied with both the full mailing addresses and the phone number where available (TPS passes only). This ensures that the database is also suitable as a telemarketing list to follow up prospect letters with a call. BtoB prospect data may be segmented by postcode area, of which there are 124 distinct values. The postcode area is the first one or two letters of the postcode, such as AB, B and BS. Postcode areas are typically used to define sales territories, ensuring that the data list you purchase is segmented appropriately. As there is no Mailing preference Service for businesses, a mailing list may target all two million plus business trading entities. Direct mail data comes complete with the full business name and address as well as a senior contact name on all bar about 2% of records. The highest populated industry classification is public houses, followed by hairdressers, take-away food shops, builders and garages. Combined they make up nearly 10% of the prospect database universe. Restaurants would appear third, but are segmented by the food they serve. All data lists are supplied with their industry classification as standard. Do you require head offices only with your BtoB prospect data lists? There are numerous fields Responsiva filter the prospect lists by to achieve this. These include the premise type, the site job titles and the number of sites of the business. i.e., single sites are head offices, whilst multi-site businesses require a head office premise and a named director. Many industry types are difficult to establish by employee size within the business data list universe. Good examples include taxi companies and builders. The main issue with prospect data for these types of industry is that they use contractors, so would not necessarily classify all workers as employees. The postcode formation is defined within a business data list as follows. The postcode area is the first two letters of the postcode. E.g. AB, BS etc. The postcode district is the first half of the postcode. E.g. AB11, AB12 etc. The postcode sector relates to the second number in the postcode. E.g. AB11 5, AB11 6 etc Responsiva provide a de-duplication service without charge. Typically this would comprise a raw match on the telephone data, after stripping out spaces, brackets, plus signs and other non-numeric values within your data files. By running a de-duplication against your existing file, we can ensure you only receive net new prospect lists.