Responsiva (0800 118 5000) will help you get the right business prospect lists in Bradford (BD postcode area) by openly discussing your target market.
To begin with there are 11,400 business data records within the Bradford postcode area, and the data lists are typically selected by reviewing the following variables:
COMPANY SIZE
By excluding (say) the smaller businesses with less than 5 employees we can ensure that your eventual prospect list includes only the larger companies.
INDUSTRY DESCRIPTION
Because there are around two thousand distinct industry classifications, often it is simpler to review the classifications to exclude, rather than the ones of definitive interest. For example, the civics (councils, fire, police & ambulance service, libraries), the education sector, charities and maybe a few other typical data list exclusions.
PREMISE TYPE
The premise type of a business is not always important for your marketing list selection, but where applicable can have a huge relevance. Examples include offices, factories, warehouses, retail outlets and companies trading from home.
JOB TITLE
Branch Managers are often required as an exclusion and Responsiva can ensure your prospect lists are only selected where there is a named director available with the data.
Additional screening criteria will include the Telephone Preference Service when a telemarketing list is required. Responsiva perform this screening as standard to ensure your legal compliance before any marketing begins.
It will always make for a stronger prospect list when your requirements are discussed with an experienced data list broker because this will ensure every base is covered before outputting and supplying the information to you.
Additional support which an account manager can provide includes recommendations on reputable mailing houses, email broadcasters or telemarketing companies.
Market Sectors And Business Groups
Although there are two thousand different industry descriptions, marketing lists can be extracted from 8 Business Groups and 106 Market Sectors. The eight business groups are;
· Services (includes finance and education)
· Retail Sector
· Transport Sector
· Food & Drink
· Agriculture
· Manufacturing
· Construction
· Materials & Chemicals
A prospect list may target any combination of these groups, or dig deeper into the market sectors.
The retail sector includes marketing data from all bsuiness list types where an individual may enter the premise to buy a product or service. i.e., this does not only include traditional shops, but also dentists, restaurants and petrol stations.
The Service Sector is the most diversely spread in business data terms, spanning business services as well as the Finance, Medical, Education and Government market sectors.
To get a free quote and data list counts of your target market give Responsiva a call on 0800 118 5000.
