There are 4,876 companies offering the installation and servicing of central heating across the UK.
If these companies are your target market, the data lists of central heating companies can be sourced from Responsiva by calling freephone 0800 118 5000.
All business lists supplied by Responsiva contain the industry description, plus company name and address. The data lists also include the following information as standard:
· Senior contact name and job title
· Telephone number (Telephone Preference Service screened)
· Employees and premise type
· Website address and fax number where available
· Email addresses are available, but quoted in addition to the standard business data lists
Telephone Preference Service
Telemarketing data is supplied pre-screened against the Telephone Preference Service (TPS) as standard to ensure compliance with data protection requirements. Statistics for the business data lists registered with the TPS file across the full UK universe of businesses are:
· 27% of telephone numbers are registered with the TPS file.
· For companies with 5+ employees the figure drops to 16.5% of business data lists registered with the TPS file.
· And for businesses with 20+ employees, only 12% of the universe is registered.
Smaller businesses find that an excess of marketing calls impacts their operation and daily trading. For this reason a higher percentage of the smaller companies are registered with the TPS file.
Contact Job Titles
The senior contact name’s job title is a key determinant when sourcing business data lists.96% of Responsiva’s mailing lists have a senior contact name.
When specifying business data lists, you may choose only the records which contain a contact name.
The job title tells us a lot about the business they represent;
· 72% of job titles are directors. This includes Managing Director, Proprietor, Partner, Chief Executive and Chairman. These are decision-making job titles with a clear autonomy at the business site.
· 28% of job titles are managers. For example, Office Manager, Branch Manager.
These titles have value but are less likely to convert for marketing most services.
